Author Archives: Adrian

The Day Every Graphic Designer Got Exceptionally Better

The Creative Side of PetroPages is all stirred up for a game-changing release in April.  Photoshop CS5.  Leaked previews of CS5 shows a graphic designer making incredible changes in seconds.  I don’t kn0w what I am more excited about: the improved quality of work we will be able to put out or the amount of [...]

Ugliest Industrial Websites from the Past Decade

I wanted to start this first post of the new decade off by taking a look back at the web 10 years ago.  Specifically all the ugly websites of our industry of the past 10 years. Walt Whitman (or some other fruity nature poet) once said, “Never miss an opportunity to see something beautiful.” Well [...]

DIY Common Sense SEO

SEO – the art of being googled by the most relevant googlers, bingos, and yahoos. The world of SEO is often clouded with arguments of what the best practice is for various technical tactics.  It is made more confusing by arguments of what constitutes white-hat (good) and black-hat (evil) tactics. In this post I will [...]

5 Common Traits of Great Websites

The Creative Services Team at Petropages have been creating some amazing websites in an industry where amazing websites are not so common. Here I want to overview 5 common traits in the websites they have made that differentiate them from average websites. 1. Great Looks

Basic Components of a Good Blog Post

An effectively written blog post will be both user-friendly and search-engine-friendly.  There is no need to drive yourself crazy trying to balance good writing for your audience while trying to trick search engines to find you and give you more readers.  An effective blog post is simple.  It can all be broken down to two [...]

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